“Getting to know you”
Key Stages of a Web Project :1
There are a lot of questions and a lot of
getting to know you before we get down to
planning how to proceed with that brilliant new
Our work always begins by listening. We listen carefully to how your business works, who your customers are and what your goals and expectations are for your website.
All our projects begin with a FREE no obligation consultation, once a client has contacted us regarding a website project, we hold a meeting with the client and start the “Getting to Know You” (and your project) stage as early as possible.
If a ’round the table’ meeting is impractical we can have a conversation over the phone or keep dialogue to email discussions, it’s completely up to you what is most convenient.
We discuss with the client the idea behind the website, the basic requirements for the website, time frame and budget.
We will quickly then provide back a formal detailed quote to the client. Our 10 years experience in the business gives us a great advantage over other web design companies; we’ve probably done something similar for another client, or we’ve worked on a project that has similar aspects to it. This practical experience means we know how long something should take, and what’s involved.
You can be assured our quote will be extremely competitive and will clearly break down costs against; Any Project asset costs (Stock Photography, Hosting etc), Design Time, Development Time and Project Management.
Once a projects costs have been agreed, the first step towards producing a successful web site is to gather in very detailed information. This initial step could be considered the most important one, it involves Twentyfourten getting a good understanding of who our client is as a company or organisation.
As a client, be prepared to be asked a lot of questions early on. These questions might be asked during an initial Project Kick Off meeting, or over the telephone or by email, whatever is convenient and suits you best — we just need to get a thorough understanding of the project requirements, the better we understand a project during this Key Stage the clearer the direction will be outlined in our “Perfect Planning” stage.
The basics we always need to know
Here are the questions we’ll be asking — the vital information which will inform the whole process and ensure it’s success:
What is the purpose of the site?
Do you want to provide information, promote a service, sell a product… ?
What do you hope to accomplish by building the website?
Is it to increase turnover with better sales? Is it to share information?
How will you measure the site’s success at fulfilling it’s goals?
- Target Audience
Is there a specific group of people that will help you reach your goals?
What can you tell us about your clients or customers?
What kind of information will the target audience be looking for on your site?
How will the audience interact with that content? Do they read it? Help to create it themselves? Download it? Watch it? Do they pay for anything?
Tell us about the competition
There is of course a big focus on you and your websites audience from Twentyfourten, but we want to know about the competitors in your marketplace too:
- “what are they doing well”? — so that we can take inspiration and also importantly ..
- ’”what are they doing wrong”? — let’s learn from other peoples mistakes, so we don’t repeat them.
Makeovers / Redesigns
If you have an existing website, we like to know why you want to move away from how that might look, we want to understand how it might be letting you down and we need to know how you want to come across and be perceived online.
It’s not unusual be asked to makeover or redesign a website, it’s not always a sign of failure on the part of the web company that you might have used initially, companies and organisations re-evaluate how they look to their audience all the time, and often a shift in a ‘look and feel’ is necessary to reflect that new you!
The Next Key Stage
Okay, so we’ve gathered a lot of information so far, hopefully it reminds you as a company or organisation why you wanted a new website in the first place and we are generating some excitement for the project! Let’s move on to the next Key Stage …
Get a Quote from Twentyfourten
Download our Project Questionnaire Sheet | Download (.doc 93kB)